I’m Ross and

I will help your law firm to get more cases and clients with my science-based marketing approach

My name is Ross Kernez and I run a boutique consulting practice helping law firms define and build digital marketing capabilities.

I have worked in the digital marketing field for over 15 years and as an independent marketing consultant working with large law companies and small firms—advising on Earned media (SEO, ASO, Content Marketing, Digital PR, Email Marketing, Influencer Marketing, Affiliate Marketing), Paid media (Paid Search, Paid Social, Programmatic, Media Strategy),Creative (Branding & Web design), CRO & UX.

$legal fractional marketing$

“If you can work with Ross, make it happen—you won't regret it!”

— Jennifer Anderson

as seen on

Do you want more cases, leads, and revenue?

I will help you to get more traffic, clients by implementing your marketing strategies.

Schedule a consult

$fractional law firm cmo$

“Marketing is a science, and like all sciences, it is in constant evolution. We must continue to innovate every day, testing, learning, and adapting to stay ahead”

— Ross Kernez

My Solution

As a mid-sized law firm, we struggled to stand out in a crowded market. Our Fractional CMO for lawyers provided the expertise we needed without the expense of a full-time hire. They analyzed our market, refined our messaging, and implemented a multi-channel marketing strategy that showcased our unique value to clients. The results were outstanding—our website traffic doubled, and our lead conversion rate improved by 40% within six months. We highly recommend a Fractional CMO for law firms looking to grow their practice efficiently.

— Sedi E.

The Fractional law firm CMO we worked with completely transformed our firm's marketing approach. They understood the unique challenges of marketing legal services and crafted campaigns that resonated with our target audience. From revamping our website to improving our online reviews, their work has been top-notch. Their focus on ROI and measurable results helped us track the impact of every initiative. For any law firm looking to grow, a Fractional CMO is the ideal solution

— Pomg A.

Hiring a Fractional CMO was one of the best decisions we made for our law firm. Our marketing efforts were all over the place, but their strategic vision helped us streamline our campaigns and focus on attracting the right clients. The CMO developed a comprehensive plan tailored to our firm's strengths and practice areas, leveraging SEO, PPC, and content marketing. Within three months, we saw a significant increase in client inquiries and improved brand visibility. The cost savings compared to hiring a full-time marketing executive made this a no-brainer.

— Fed S.

Ross Kernez

15 years of Experience

Ross Kernez is a legal marketing expert, marketing consultant, author and community builder with over 15 years of experience in the field. He is best known as the founder of the SEOMeetup in New York City, a community of marketing professionals who gather to discuss the latest trends in digital marketing. His expertise spans across various aspects of online strategy, including search engine optimization (SEO), content marketing, paid search, digital PR, email marketing, audience development, and growth hacking. Ross has worked with both startups and large enterprises, helping them enhance their digital presence, recover from Google penalties, and drive significant online traffic and revenue growth.

In addition to his consulting work, Ross is a frequent speaker at industry conferences and a mentor at Techstars and Starta Ventures. His approach to legal marketing is grounded in the belief that continuous innovation, testing, and adaptation are crucial to staying ahead in the ever-evolving digital landscape.